BORSALY, Azza El.
Hedonic Consumption Mediating the Relationship between Consumer Psycho-Demographic Characteristics and Consumer Adoption of Innovation.
<strong>International Journal of Business Administration and Management Research</strong>, [S.l.], v. 3, n. 1, p. 41-45, mar. 2017.
ISSN 2412-4346.
Available at: &lt;<a href="https://mail.researchplusjournal.com/index.php/IJBAMR/article/view/249" target="_new">https://mail.researchplusjournal.com/index.php/IJBAMR/article/view/249</a>&gt;. Date accessed: 01 may 2026.
doi: <a href="http://dx.doi.org/10.24178/ijbamr.2017.3.1.41">http://dx.doi.org/10.24178/ijbamr.2017.3.1.41</a>.